Kelly Pays Homage to Talent
Kelly Services further enforces its stand on the importance of talent with the launch of the ‘I’m with Kelly’ campaign.
Kelly Services, a global leader in providing workforce solutions, puts the human face to human resources with the launch of its ‘I’m with Kelly’ campaign, designed as an ode to talent.
In the first of three video productions that celebrates and salutes the dedicated talent pool within the Kelly APAC offices, Kelly Services is also tapping on new media platforms to encourage clients, candidates and staff to recognise their worth in a business climate that favours the talented employee.
“We are a people-centric company that values talent and at the end of the day, it is talent that comes first in the human capital industry. Right now, social media platforms are perfect for dissemination of ideas and solutions. So, it was a natural choice for us to create content that is not just useful but relevant to the industry, to be shared within this space,” says Dhiren Shantilal, Senior Vice President, APAC.
“Our plan is to spread the message that at Kelly, we are all about talent. And what better way to spread this message than with a video that features some of the dedicated and driven talent that we have in our APAC offices,” says Jaquilin Danker, Senior marketing Director, APAC.
“We intend to make this series available to all our staff, to post and share on social media platforms, as an entertaining media solution to having to explain what they do at Kelly. We hope that eventually, all Kelly staff will simply have to say ‘I’m With Kelly’ and it becomes crystal clear,” she adds.
Kelly’s move to create content specifically for social media platforms like FaceBook comes in the wake of an increased surge in online branding and awareness especially for jobseekers.
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Imran Johri | Marketing Manager - Asia Pacific | Kelly Services
Tel: (+65) 6494 6062 Fax: (+65) 6221 5652 Mobile: (+65) 9782 8752
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About Kelly Services
Kelly Services, Inc. (NASDAQ: KELYA, KELYB) is a leader in providing workforce solutions. Kelly® offers a comprehensive array of outsourcing and consulting services as well as world-class staffing on a temporary, temporary-to-hire and direct-hire basis. Serving clients around the globe, Kelly provides employment to more than 530,000 employees annually. Revenue in 2010 was $5 billion. Visit www.kellyservices.com and connect with us on Facebook, LinkedIn, and Twitter.